I hate the (RED) campaign and everyone associated with it (both the consumers and the companies advocating it). Josh Spear has posted a neat little news clip about it. CNN says:

It has cost <font size=+1>$100M</font> to market the campaign while only raising <font size=-2>$18M</font> for charity.

No kidding? Get people to “give” more by spending more on themselves? Sigh.